{"id":2548,"date":"2019-03-28T14:33:51","date_gmt":"2019-03-28T18:33:51","guid":{"rendered":"https:\/\/www.petruzelo.com\/blog\/?p=2548"},"modified":"2019-03-28T14:37:04","modified_gmt":"2019-03-28T18:37:04","slug":"why-every-real-estate-marketer-needs-a-drone","status":"publish","type":"post","link":"https:\/\/www.petruzelo.com\/blog\/why-every-real-estate-marketer-needs-a-drone\/","title":{"rendered":"Why Every Real Estate Marketer Needs a Drone"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">If you\u2019re a real estate photographer, then you should consider investing in drone technology. Now that the internet has taken the buyer\u2019s market by storm, posting stunning imagery is more important than ever.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Make Your Virtual Tours Stand Out<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Compelling imagery is only part of the equation.. Where drones really up the ante is&#8230;you guessed it&#8211;virtual tours.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The most effective marketers know one simple fact: if you want to sell something, then show something. Today, video marketing has taken the meaning of \u201cshow and tell\u201d to a whole new level. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ready to \u201csee something\u201d for yourself? Check this out\u2026.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"Exterior \/ Interior Real Estate Listing using a Drone\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/E_WrAvf3i_s?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">As you can see, drones can be used to showcase both the interior and exterior of properties quite effectively. <\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Create Stories For Your Properties<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Offering a nice overview is really just the tip of the iceberg. If you really want to sell your properties, then you should consider using your drone as a <\/span><b>storytelling tool:<\/b><\/p>\n<p><iframe loading=\"lazy\" title=\"5050 Happy Valley Lane, West Vancouver  | Clarence Debelle - 360hometours.ca\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/Gy8mQqBiOYU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">Here we are asked to imagine ourselves living the life that they\u2019ve painted. Can\u2019t you imagine coming home to that marvelous living room and library? We sure can!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Generic property descriptions are a dime a dozen. Just imagine how many waves you could make with a video like this.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Don\u2019t Forget to Insure Your Drone<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">If you do decide to invest in a drone of your own (and we hope you do!), then be sure to protect it with a <\/span><strong><a href=\"http:\/\/petruzelo.com\/general-liability.php\">general liability polic<\/a><\/strong><span style=\"font-weight: 400;\"><strong>y.<\/strong> If you live in Connecticut, then Petruzelo Insurance will find the plan that\u2019s best suited for you. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you\u2019re a real estate photographer, then you should consider investing in drone technology. Now that the internet has taken the buyer\u2019s market by storm, posting stunning imagery is more important than ever. Make Your Virtual Tours Stand Out Compelling imagery is only part of the equation.. Where drones really up the ante is&#8230;you guessed [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2550,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-2548","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business"],"_links":{"self":[{"href":"https:\/\/www.petruzelo.com\/blog\/wp-json\/wp\/v2\/posts\/2548","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.petruzelo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.petruzelo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.petruzelo.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.petruzelo.com\/blog\/wp-json\/wp\/v2\/comments?post=2548"}],"version-history":[{"count":2,"href":"https:\/\/www.petruzelo.com\/blog\/wp-json\/wp\/v2\/posts\/2548\/revisions"}],"predecessor-version":[{"id":2552,"href":"https:\/\/www.petruzelo.com\/blog\/wp-json\/wp\/v2\/posts\/2548\/revisions\/2552"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.petruzelo.com\/blog\/wp-json\/wp\/v2\/media\/2550"}],"wp:attachment":[{"href":"https:\/\/www.petruzelo.com\/blog\/wp-json\/wp\/v2\/media?parent=2548"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.petruzelo.com\/blog\/wp-json\/wp\/v2\/categories?post=2548"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.petruzelo.com\/blog\/wp-json\/wp\/v2\/tags?post=2548"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}